10 Best Facebook Marketing Tools to Level Up Your Campaigns

 Social media has become an integral part of our daily lives, with not only businesses but individuals benefiting from its various platforms. Social media has grown in popularity as a result of the development of digital marketing agency services, as it reaches customers and identifies their behavior using massive amounts of data shared on the internet. One such social media marketing service platform is Facebook, which has the most users worldwide and is the best place to market products and services. Facebook marketing provides a variety of highly targeted paid advertisements and posts, as well as the opportunity for brands to showcase their products and services in front of large audiences. As a social media website, Facebook ads management services frequently rely on a variety of tools to assist in platform management. Some of the tools featured in this blog are both free and paid, and each has its own unique set of features. They are as follows:

 

WordStream Advisor

WordStream offers a leading online management software solution that allows users to manage their Google Ads and Bing Ads. Its tools have simplified the advertising process by allowing users to create and manage ongoing ad campaigns. It assists in making changes in Paid social campaigns based on a recommendation based on user account data with 20-minute Work Week. WordStream Advisor includes the following features:

 

·       It provides weekly alerts as well as visually appealing reports.

·       It aids in geotargeting, keyword implementation, call tracking, conversion tracking, performance, and landing pages management.

·       It provides a variety of tools for marketers, such as AdWords Performance Grade, which evaluates strengths and weaknesses and recommends improvements.

 

AdEspresso

This is a platform that allows you to create, manage, and optimize advertising campaigns such as Google ads, Facebook ads, and Instagram ads all in one place, saving you time and money. AdEspresso is ideal for assisting small and medium-sized businesses. AdEspresso has the following features:

 

·       It makes suggestions or offers advice based on existing advertisements.

·       AdEspresso works across multiple platforms.

·       It is in charge of ad timing, placement, and audience.

·       AdEspresso is faster than the majority of the market's competitors.

 

SEMrush

SEMrush is an award-winning tool used by Fortune 500 companies. It is a leading online management software platform with over 50 products, tools, and add-ons, including tools for search, social media, market research, and various other content. It provides access to the world's largest database of 20 billion keywords in more than 140 countries, with 310 million ads and 17 billion URLs crawled per day. SEMrush has the following features:

 

·       It is used for keyword research, which includes keyword tracking and analysis.

·       It aids in the creation of advertisements, advertising, market research, and trend analysis.

·       SEMrush can help you create and optimize social ads.

 

BuzzSumo

For any website, content is everything, and BuzzSumo is one such tool that provides ideas, assists in the creation of high-performing content, and monitors performance. BuzzSumo assists in identifying the most engaging content on Facebook, Twitter, Pinterest, and Reedit, as well as keeping track of trending and archived content. BuzzSumo has the following features:

 

·       It tracks engagement metrics such as views, likes, and comments.

·       BuzzSumo offers content analysis, particularly of competitors.

·       It aids in advanced searches for specific phrases, domains, words, content written by specific authors, and many other things.

·       BuzzSumo assists in the discovery of thousands of influencers by identifying authors and creators across multiple social media platforms.

 

Canva

Canva is the place to go if you want to create something beautiful. It is a great tool that allows users to create social media graphics, posters, presentations, videos, and other useful content. Canva is the best online platform for small businesses, nonprofits, and everyone. It includes ready-made templates for Facebook and Instagram posts that include hundreds of photos, graphics, and stickers. Canva's features include the following:

 

·       Any image in Canva, whether uploaded or stock photos, can be easily edited by dragging and dropping.

·       Canva supports a variety of image formats, including jpg, jpeg, png, pdf, and SVG, as well as videos in mov, gif, and MP4 file formats.

·       Canva is available in multiple languages and saves all of the user's designs for future reference.

·       Canva is not only useful for desktop users, but it is also useful for mobile users via its app.

 

Hootsuite

Hootsuite is a well-known tool for social media management used by both small and large businesses worldwide, with over 18 million users. It manages multiple accounts for users by establishing a brand, strengthening customer relationships, and achieving business objectives. Users of Hootsuite can schedule posts on social media platforms such as Facebook, Twitter, Instagram, LinkedIn, Pinterest, and YouTube. Hootsuite has the following features:

 

·       It assists the user in publishing content assets from Microsoft OneDrive, Google Drive, and Dropbox accounts within social media posts.

·       Hootsuite tracks customer conversations and provides real-time social media insights to help businesses make critical business decisions.

·       It manages and maintains a social presence from anywhere and at any time via its mobile app.

·       It assists in providing expert certification, training, and coaching in social marketing, social listening, and customer care.

 

ManyChat

ManyChat is the world's leading platform for Chat Marketing campaigns via social media and text messaging, with thousands of businesses using it. Businesses can easily reach their customers across multiple platforms with the text and email capabilities of ManyChat. ManyChat's features include the following:

 

·       It has an user-friendly interface with a clean dashboard and straightforward and easy-to-understand options.

·       The chat flow builder in ManyChat allows users to easily create and edit the chat that the bot follows while interacting with real people.

·       It has various templates related to various services such as restaurants, E-commerce, professional services, real estate, and many more, which provide flows and automation that can be edited as needed.

·       ManyChat has a simple integration with Facebook that allows it to auto-reply to Facebook comments, post, and send messages via Facebook Messenger.

 

Sprout Social

Sprout Social is a marketing management tool that aids individual entrepreneurs, small businesses, niche agencies, and corporations in integrating and patterning with social media platforms. All social media accounts are managed by Sprout Social, including content curation, publishing, reporting, and analytics. Sprout Social has the following features:

 

·       Sprout Social integrates with Twitter, Facebook, Google+, Instagram, LinkedIn, and Pinterest.

·       Its smart Inbox feature collects all messages sent, tags, filters messages, hashtags, monitors the keyword, and many other features.

·       Sprout Social has several automation tools, such as Bot Builder and ViralPost, that allow users to effectively interact with customers.

·       Sprout Social has publishing tools that allow you to publish profiles, schedule posts, edit content, and do a variety of other things.

 

Whatagraph

With its automated and user-friendly reporting platform, Whatagraph is one of the best tools for monitoring performance. It assists businesses in tracking, measuring, and analyzing marketing performance with teams and clients through its cross-channel reporting tool. Whatagraph collects data from all marketing channels and uses it to create excellent visuals, engaging content such as reports, and quickly share them via its automated function. The Whatagraph features are as follows:

 

·       Whatagraph has some fantastic templates that are simple to create and use;

·       It aids in brand collaboration, communication, report scheduling, and many other functions.

·       Whatagraph integrates with a variety of third-party platforms to collect data from multiple sources, including AdRoll, Campaign Monitor, Google Analytics, Mailchimp, and others.

 

SMM is a powerful way to place your products and service in front of the customers who are already out there engaging in conversation with n number of brands. It helps you to generate leads & sales just by creating a presence in front of your potential customers! To know more about Social Media Advertising Services visit us now.